Month: April 2019

Benefits Of CBD In Pain Relieve

The case for alternative medicine in today’s chronic disease management has been on the rise, calling on the establishment to rethink policy. As mainstream medicine falls short at times in mitigating acute pain in patients with chronic diseases, patients have sought relieve from alternative sources. With a number of positive reports, interest in such alternative medicines has peaked and people want to know more. One such alternative is the Shivabuzz cannabis based Cannabidiol or CBD.

Cannabis has been trashed in the past as an addictive recreational drug and classified as illegal. However, emerging evidence indicate presence of pharmacotherapautic properties in cannabis. Two active ingredients in cannabis namely Cannabidiol and Tetrahydrocannabinol are of interest in this regard. The CBD is especially key in pain relieve as it is non-psychoactive, and more a sedative in nature. Generally, health authorities have tended to lean more towards synthetic versions of this compound with data on efficacy while ignoring the botanical alternative. Whereas authorities prefer synthetic cannabinoids for safety reasons, patients find them inordinately expensive and prefer instead the botanical one.

So, regardless of which type synthetic or botanical cannabinoids it is important to evaluate their benefits in pain management. Most cancer patients suffer adverse side effects of chemotherapy causing excruciating pain, loss of appetite, and sleep. The CBD compounds are known to induce body relaxation, pain inhibition, and improved appetite giving one a warm calm feeling. It compliments and balances the body’s endocannabinoid system generating positive effects on the immune system, the heart, and brain. As good feeding is integral to faster healing, an improved appetite is important. Chemotherapy patients also suffer from bouts of nausea and vomiting which can be very uncomfortable indeed. The CBDs are known to greatly reduce this problem or eliminate it altogether.

A trend is emerging in the market where isolating these compounds is gaining ground. A process in undertaken to isolate the CBD compound from the plant’s full spectrum, such that a purified form of the CBD isolate is used independently. Recent findings however, indicate that this isolation weakens the efficacy of the CBD and that full spectrum extracts work well in synergy with the rest of the natural compounds from the plant. Cannabidiol may effectively improve movement disorder symptoms by inhibiting neurode generation and oxidative stress, conditions that lead to dyskinesia and Parkinson’s disease. This also helps relieve symptoms of psychosis especially in patients with bipolar disorders by altering neuronal activities of the brain. CBD’s relaxing and calming effect on a patient equally helps in inducing sleep and needed rest. It is advisable that you work with your health provider to figure out what works for you and in what safe dosage.

The Ultimate Guide To Cannabis Dispensary Marketing

Imagine you are visiting a place for the very first time. Supposing you know no one there, what is the first thing you will do? Let me guess. You will take out your phone and Google to find the exact location. Or you will quickly get on social media to ask friend for directions.

Search engines are where some of your customers are going to go when they want to find a cannabis dispensary near them. People will use search engine to find that which is relevant to them.

Let us look at some digital marketing tactics proven for effective cannabis marketing

  1. The Customer Reviews 

Customer Reviews is of major consideration if you have a cannabis dispensary or plan to have one in the near future. The best place to start with is having control of your online presence. There are online review sites such as Google (Google My Business Page), Yelp, My TripAdvisor and Facebook.

  1. Local Search Engine Optimization (SEO)

SEO is essential for any business website that wants to be found in organic search results on Google and Bing. If your website isn’t effectively optimized for search engines, Google doesn’t know what relevant search terms to rank your website for.

If your cannabis dispensary website is missing an optimized SEO and keyword strategy, it’s likely you will be missing out on a huge chunk of local searches and local search traffic.

The overall SEO strategy on your website differs with local SEO for weed dispensary marketing. The tactics used for your cannabis dispensary should be such that they place your website where people looking online for such a dispensary can see it.

  1. Social Media platforms For Dispensary Marketing

Directly marketing your cannabis dispensary on social media may pose a challenge to many. This is because cannabis is frowned upon by many who feel it is harmful and nothing good can come out of it. This is where your creativity as a marketer is required. You can strategically market to target audiences on Facebook, Twitter and Instagram.

It does not matter the advertising restrictions put in place, your cannabis dispensary stands to gain if you deliberately set apart your target market on these social media sites.

Facebook Business Pages advertising dispensaries need to strive to create a huge following of fans, followers, influencers and generally people who love engaging with content related to dispensaries.

For you to get regular followers, who later translate to clients, it is advisable to regularly post content that is relevant, of high quality. This helps in getting your target market engaged. By doing this, your cannabis dispensary will get the clients it requires, without unnecessary attention drawn to it.

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